fact is packed servers don't yield the high profits they want. They need to make it appear that they are an uber-fast growing game and new servers do that for them. Also the spending rate in the first few weeks of a server is massive compared to months down the line. They also have a huge problem with player retention, there just isn't enough in the game to keep most people interested once the server solidifies, they have no puzzles, no real interesting group activates, no active and interactive story-line, and no real world to explore and discover. most people become bored and server hop to experience a challenge again by re-building a new account.