Anyone over 55m in power can finish all of the existing content, so there's a fair number of people waiting for new content. The top players are your top spenders (generally), so it is important even if the majority of the player base is smaller and still a long ways off from finishing existing content. Besides, much of Searing Desert is already done and has been for some time. Giving the monsters and bosses appropriate power does take some time, but nothing compared to developing something completely new.



