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Thread: What's the over/under on there being a Christmas Package this year?

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  1. #1
    Quote Originally Posted by MisChief View Post
    Another new one??? FFS lol And how do you know it's a "jackpot"?? That's what we thought here, and players who joined COE thought too.... didn't turn out that way.

    Ucool ~ making new games would be much better if you had real word-of-mouth recommendations from players who are happy with Ucool and their service. Starting new ones but not maintaining, growing them is not the way to start out. This one is only 1 1/2 years old. Evony was great much longer, and still being tended to. What happened? You'll lose followers that might have given your games a loyal and strong start by jacking em over. Businesses who don't put customer service up in priority generally don't succeed in the long run, it has been my experience in real life.

    (That is just to Ucool. I don't want to argue the fine points of whether we are players/customers/payers. Don't have to reply to that, it is just my thoughts to them)
    Over 1M downloads, #9 in Google Playstore's list of games raking in the cash. 4.4 stars with 184k ratings.

    HC forums are bigger than Evony forums already.

    Sounds like a 'jackpot' to me.

    P.S. This is the last computer game I'm going to be playing. I'm starting to program Java next year. Will be on Android platform from now on.

  2. #2
    Mobile gamemaker Ucool launches a TV ad blitz for Heroes Charge

    Mobile-game publisher Ucool is launching a holiday advertising campaign for its Heroes Charge mobile battle arena card game with an unusual tactic: television advertising. The Menlo Park, Calif.-based company is launching a TV advertising campaign on Comedy Central, Adult Swim, and other cable channels worldwide to make a big push for the holidays.

    The move is a rare big bet on the mass market reach of television, but it’s also another sign that mobile gaming is growing up. Worldwide, mobile games are expected to reach $30 billion in revenues in 2015, surpassing overall revenues for console games, according to market researcher Newzoo. Rival Machine Zone also launched a TV campaign with supermodel Kate Upton to recruit more users for Game of War: Fire Age. But while that game has been generating hundreds of millions of dollars in revenue for the past year, Ucool’s game is less established.

    Jim Ngui, the producer of Heroes Charge, said in an interview that TV advertising is actually cost-effective. It hits a wider net of mainstream users than targeted mobile gaming ads. But the cost per install of mobile gaming ads has been rising so much that TV doesn’t seem so outlandish anymore, Ngui said.

    Heroes Charge debuted in August, and it has slowly rolled out worldwide. But now Ucool will launch the ad campaign in 25 countries on dozens of cable TV networks. The game is targeted at men and women ages 18 to 44.

    “We are going very heavy with traditional advertising, both online and offline,” Ngui said. “TV is not more targeted, but it helps capture a wider net.”

    The title has a lot of cool action as teams of warriors fight in a side-scrolling battle against teams of enemies in a fantasy setting. The iOS and Android title is already successful, with more than 6 million downloads worldwide. The title is No. 1 in 120 countries in the role-playing game and card-battle category. It’s particularly strong in Asia, said Ngui. But one of the reasons for the TV campaign is to introduce the game to Americans. The game has good retention, with 24 percent of players still playing the game after a month.

    “Ucool is going huge across cable this holiday season to reach mainstream consumers who are second-screening their favorite TV shows,” said Lu Lu, the chief executive of Ucool, in a statement. “We know players are enjoying games on their phones and tablets as they watch South Park on their TV screen. Our game delivers that powerful adrenaline rush players are seeking between moments of their shows. With action-packed battles, a vast array of colorful heroes, quick progression, and rich rewards, we know that once players get a taste of Heroes Charge, they’ll be hooked.”

    The 30-second commercial was created by Brazen Animation and Failsafe Creative Group. It features popular characters from the game, including skeletal warriors getting zapped by the electrifying mage Emberstar. The title is cute and fun, and it doesn’t have a high barrier to entry. So while the content is hardcore, it’s also accessible. And that means it makes more sense to do the wider audience TV ads, Ngui said.

    Ucool is releasing a new update that introduces hundreds of hours of new gameplay. It is also raising the level cap from 80 to 90. It has a new Grand Arena for 15-on-15 multiplayer battles, and it is also introducing the Outland Portal, where random bosses break into your homeland. The game also has three new heroes with the update.


    http://venturebeat.com/2014/12/18/mo...heroes-charge/

  3. #3
    Forum Moderator Morgan le Fay's Avatar
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    Quote Originally Posted by Herby View Post
    Over 1M downloads, #9 in Google Playstore's list of games raking in the cash. 4.4 stars with 184k ratings.

    HC forums are bigger than Evony forums already
    Yes I heard about Heroes Charge, seems to have done well for uCool's first app game.

    Anyway, Evony has waned somewhat over the last 3 years but if you were there during the heights of 2009/10 it was a different story. Servers opened nearly everyday in 2009 and within a year beta then the live launch of Age II. Evony was a big hit during it's time but it star fell after it went bot-o-matic. The forums has a massive following too, until the best contributors all vanished. If you were there during 2010 you know what I mean.

    Forum Moderators are volunteers and are unable to fix in game problems

  4. #4
    Quote Originally Posted by Morgan le Fay View Post
    Yes I heard about Heroes Charge, seems to have done well for uCool's first app game.

    Anyway, Evony has waned somewhat over the last 3 years but if you were there during the heights of 2009/10 it was a different story. Servers opened nearly everyday in 2009 and within a year beta then the live launch of Age II. Evony was a big hit during it's time but it star fell after it went bot-o-matic. The forums has a massive following too, until the best contributors all vanished. If you were there during 2010 you know what I mean.
    I was. Started on server 38. July 2009.

    I've known you since Evony forums. We were on not that good terms there as well lol

  5. #5
    Sirius kaisim_2492829's Avatar
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    Quote Originally Posted by Herby View Post
    uCool's using the revenue from Evony, Tynon and CoE to fund development and advertising for Heroes Charge.

    After all their failed attempts, they finally hit the jackpot with HC.

    So until there are stupid players still putting cash into dead games like Evony, Tynon and CoE, ucool will still prevail.
    Quote Originally Posted by Herby View Post
    Over 1M downloads, #9 in Google Playstore's list of games raking in the cash. 4.4 stars with 184k ratings.

    HC forums are bigger than Evony forums already.

    Sounds like a 'jackpot' to me.

    P.S. This is the last computer game I'm going to be playing. I'm starting to program Java next year. Will be on Android platform from now on.
    Quote Originally Posted by Morgan le Fay View Post
    Yes I heard about Heroes Charge, seems to have done well for uCool's first app game.

    Anyway, Evony has waned somewhat over the last 3 years but if you were there during the heights of 2009/10 it was a different story. Servers opened nearly everyday in 2009 and within a year beta then the live launch of Age II. Evony was a big hit during it's time but it star fell after it went bot-o-matic. The forums has a massive following too, until the best contributors all vanished. If you were there during 2010 you know what I mean.
    and you'd think it would be a good idea to give your current gamers from all your current (soon to be doomed) games promotions and gamecodes for your on TV and everywhere else pushed and promoted game.
    apps are hot right now, and great reviews only poor in because they want the 5 star rewards but when you read the comments you will see a lot that give 5 stars and tell them off about how average or even bad it is. it wont last long and the new concept is to make as much money as possible in the shortest time you can before something else comes up.
    i always thought of tynon as a great foundation for an app game or even a shared internet/app platform, but i guess i was wrong on that one... or maybe the same people who thought it would be a bad idea to not transfer their existing users to new games are still in charge?



    Quote Originally Posted by Herby View Post
    I was. Started on server 38. July 2009.

    I've known you since Evony forums. We were on not that good terms there as well lol
    i too, famous in game as "Brutal" but never enjoyed the evony forums much. too many crybabies for my taste.
    Quote Originally Posted by Dawnseeker View Post
    [...]This is likely a case of collective obsessional behavior (i.e. group delusion). This can spread rapidly through any group based on fear and rumors without any objective facts. We've seen it happen numerous times in Tynon already.
    Quote Originally Posted by Herby View Post
    The forums sure has fallen from grace, turning into a vent-fest, instead of people sharing ideas and techniques.
    Quote Originally Posted by riot View Post
    I choose to lose the way I do so I can get max tickets when I give up the CWF.

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